What is a Data Warehouse and Why do Hit Studios use them?The other day, I had to venture into the tangled mess of my cable bag. No matter how organized I think I’m being — neatly wrapping cords…Feb 24, 2021Feb 24, 2021
A game developers’ guide to playable adsPlayable ads have become more and more popular in the last couple of years. According to eMarketer, 28% of ad agency professionals in the…Jul 22, 2020Jul 22, 2020
Five A/B tests to run during your soft launchAs we released A/B testing last month, we thought we’d share a few tips, tricks and ideas on how to make the most of your experiments. So…Jul 9, 2020Jul 9, 2020
Time-Saving Tools For Mobile Game Developers — GameAnalyticsEditors note: This post was originally published in 2016. As it’s been a while since we’ve explored what the best tools are that you…Jun 3, 2020Jun 3, 2020
Mobile playtime increases by 62%, with IAP up by around 30% in Q1As millions of people work from home or are on furlough, they’ve needed something to pass the time: streaming TV shows, learning…May 5, 2020May 5, 2020
Launching Mobile Games in China (Tips from JoyPac)China is already the biggest mobile game market in the world. Over the past few years, this market has undergone astonishing growth yet…Apr 15, 2020Apr 15, 2020
Keeping Your Head: A Beginner’s Guide To Header Bidding In Mobile GamesToday we’re exploring the world of header bidding and ad monetization for mobile games. If that just made you say ‘huh?’, then this is the…Apr 3, 2020Apr 3, 2020
Hyper-Casual Games 101: How To Get The Most Out Of Your PlayersWe’re rapidly witnessing changing trends with hyper-casual games, as well as seeing regular new titles fighting for top positions on the…Mar 27, 2020Mar 27, 2020
ARPPU in top-performing games increased by 20% compared to 2016We recently did an in-depth analysis of how casual, classic, and mid-core mobile games have performed for daily ARPPU.Jan 14, 2020Jan 14, 2020
Published inEngineering @ GameAnalyticsThree ways to reduce data transfer costs on Amazon Web ServicesHow can you save money on running your HTTP(S) API on Amazon Web Services (AWS)? In this post, our Backend team answers exactly this.Dec 13, 20191Dec 13, 20191